Cloudy, with a Chance of Servers

I blogged about a year ago on FeedBlitz's switch from hosting our images on our own servers to using the Amazon cloud. Since then, FeedBlitz has, little by little, become increasingly "cloudy" as we've moved more of the simpler web tasks out into Amazon's cloud-based storage service, called S3.

At the time I wrote that post last year, I had said this:

"If we were to be creating FeedBlitz now, there's no doubt in my mind that I'd
use SDB (or a similar service) and S3 as the back end from the get go."

This week I'll be announcing a public beta test of a brand new service for bloggers and online marketers using social media. And I took my own advice. Its storage is in the cloud, and will be served by cloud-based servers using Amazon's EC2 infrastructure. The only thing that won't be cloud-based is the web site to manage it, which will be integrated with the main FeedBlitz site using our current web servers which are traditionally hosted.

Meanwhile, for those publishers using our graphic circulation chicklet (available from Newsletters - Forms - Subscription Forms), we've introduced a new benefit thanks, in part, to our increasingly cloudy perspective: chicklets now update hourly instead of daily.

And the new service? Expect news on that midweek.