Feed Circulation Calculation Change

It obviously benefits everyone to be able to have an accurate count of their subscribers. As of today, an important change has been made in the way that FeedBlitz reports subscriber counts to services like FeedBurner. Previously, subscriber counts would be reported including (for example) unconfirmed users, and for some feeds the subscription counts were becoming noticeably inaccurate.

To fix this discrepancy, only confirmed subscribers to your feed will be counted in your metrics from now on. Depending on your circulation this may see a slight drop in your circulation counts in third party solutions which report it, such as FeedBurner. So don’t panic if you see this - it is a one-off adjustment to ensure that FeedBlitz is as consistent and accurate for you as possible.